Virtual Reality and Augmented Reality: Platforms of the Future

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YEREVAN, Armenia – On March 24th, guest speaker Arman Atoyan led a lecture as part of American University of Armenia (AUA) Entrepreneurship & Product Innovation Center’s (EPIC) “What’s Next” lecture series. Arman Atoyan is the founder and CEO of X-TECH (, a leading mobile app, e-Commerce and gaming company in Armenia’s industry.

Arman is also the co-founder and CEO of ARLOOPA (, an augmented reality (AR) and virtual reality (VR) development startup. Arloopa Inc. was founded in 2014 with a mission to enter the world market niche of augmented and virtual reality. Arloopa works with companies, individuals, brands, museums, schools and cities to produce creative content, solutions and applications by means of combining imagination and reality into unique AR/VR experiences. Arloopa Inc. has already developed its own branded and cloud-based AR solution, 10 mobile applications and VR games in the global mobile stores. The company offers both its own AR/VR products and implements contractual services in AR/VR fields.

Mr. Atoyan’s entrepreneurial projects won various awards from NASA, Microsoft, and GITI. He holds a master’s degree in mathematics from Yerevan State University and is a member of the Internet Society of Armenia (iSOC).

During the lecture, he spoke about developments and trends in the global AR/VR market, and in Armenia’s market as well. He introduced AR/VR Games and Apps that Arloopa has created, talked about their future plans, including collaboration with EPIC. Lastly, he announced an upcoming project in AR/VR where AUA students could apply. The lecture was followed by a Q&A session.

Founded in 1991, the American University of Armenia (AUA) is a private, independent university located in Yerevan, Armenia and affiliated with the University of California. AUA provides US-style education in Armenia and the region, offering high-quality, graduate and undergraduate studies, encouraging civic engagement, and promoting public service and democratic values.